OUR Commitment to action, recognised.
understanding global greentag
We are committed to providing flooring solutions that balance performance, design and considered material selection. Our Global GreenTag GreenRate Level A certified luxury vinyl plank flooring reflects this commitment, with independent assessment supporting more informed product selection.
Choosing products with environmental and health credentials can be complex, yet Global GreenTag helps simplify the process through independent, science-based product certification, giving manufacturers, specifiers and consumers clearer information to make informed decisions. Its certifications assess products across areas including environmental impact, material health, resource efficiency and sustainability, helping distinguish verified claims from green marketing.
What is Global GreenTag?
Founded in Australia in 2010, Global GreenTag is an independent product certification and sustainability rating organisation. Its assessment process draws on scientific methods, detailed product information and third-party verification to evaluate products against relevant criteria. Global GreenTag certifications are recognised by major building and sustainability rating systems, including Green Star®, LEED® and the WELL Building Standard, supporting informed product selection across the built environment.
Why does it matter?
Greater transparency: Independent assessment provides greater confidence in product claims and sustainability credentials.
Informed specification: Clear, evidence-based product information helps architects, designers and project teams assess products against their project requirements.
A more considered approach: Understanding a product’s environmental and health performance is an important part of making responsible material choices. Global GreenTag supports informed decision-making across areas including environmental sustainability, human health, modern slavery and climate impact.
HOW IT WORKS
1. Detailed product assessment
Manufacturers provide comprehensive information on product materials, emissions, lifecycle impacts and ethical sourcing.
2. Independent expert verification
Specialist assessors evaluate the evidence using established scientific methodologies, including life cycle assessment, with independent expert peer review where applicable.
3. Evidence-based certification
Products receive a clear, multi-tier rating reflecting their assessed environmental, health, resource efficiency and sustainability performance. Ratings are grounded in evidence and independently verified before certification is awarded.
The result?
Complex science, translated into credible, practical information that specifiers and buyers can trust.
By making product credentials easier to understand and compare, Global GreenTag helps simplify product evaluation and support more confident, efficient specification and purchasing decisions.
