Project Brief Ikea is a Swedish-founded furniture retail company that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories, among other goods and home services. A vital component of the company’s sales technique is to have a large showroom with full scale display rooms where they show off their products. The display rooms are integral to the process and are designed to help to customer experience how the product would feel in their home. NFD’s Highland Hybrid Flooring was used in a recent living room display at the Slacks Creek Ikea. The display rooms experience high volumes of foot traffic...
August 01, 2022
Read more